A simple question I received from my brother in law. Yet, simple questions seldom have simple answers. Instead of saying the (obvious?) “Yes” and let him find out himself, I gave him eight steps to consider so that he could answer the question himself. After all, Google Adwords is the most cost-efficient method of advertizing […]
About Jarno Wuorisalo
CEO @ Cuutio.
Online business and marketing professional. Specialized in inbound marketing, growth hacking and online business strategy development. Also an entrepreneur eager to find new ways of creativity, business development and sales.
Entries by Jarno Wuorisalo
Do a Google search for “Search Engine Optimization” and you’ll get a whopping 84,6 million results! A lot has been said about search engine optimization (SEO for short) here at Cuutio. And judging from the amount of results, the Internet also has a ton of resources too. But if you’re short on time, and just […]
Whether you’re writing blog posts, eBooks or case studies – you’ll still have to buckle down and write. There’s no doubt that publishing quality content on a regular basis is key to lead-generation and getting found on Google. However, the main reason people shy away from getting their hands dirty with inbound marketing is typically […]
Did you know that 93% of online experiences begin with a search engine? That’s right! And with 75% of users never going beyond the first page of results – getting on that first page is of paramount importance for any business. Search engine optimization (SEO) is usually the way to go here, but with the […]
A lot of people signup to Twitter, and after a couple of days decide to give up and quit. That’s not to say Twitter is a useless tool for businesses and professionals. Just that some of us fail to grasp the value of typing away 140 characters and taking advantage of its huge user base. […]
Unless you’ve been living under a rock for the past year, you’ve probably noticed a new social network emerge in the form of Pinterest. Founded back in 2009 by Ben Silberman and Evan Sharp. The social bookmarking site remained as an invite-only network up until August 2012. Despite it’s initial restricted access, Pinterest shot to […]
Getting started with a new social network is no easy task, especially in the beginning when it just feels you’re all alone. Nevertheless, it brings you new opportunities in reaching out to new audiences that can help grow your business. However the reasons for joining aren’t immediately clear in the beginning, and you might want […]
So you’ve decided to immerse yourself with inbound marketing, and created a blog to serve as your content hub. Naturally you want your blog to attract a lot of traffic, loads of subscribers and a ton of leads for your business. However the truth is, starting a blog and expecting results overnight is wishful thinking. […]
It’s been an action packed year, and when you’re constantly pushing out content, time certainly flies by. The festive season is fast approaching and soon we’ll usher in the New Year. And with it brings the opportunity to continue the momentum of the past 12 months. A lot of people make New Year resolutions and it’s […]
Launched back in June 2011 to compete with Facebook, Google introduced its new social network, Google+. Android Authority reports that it now has over 500 million registered users, with 135 million being active. Nevertheless, from a social network that’s only been live for 18 months, those numbers are quite impressive. Despite Facebook being the social […]
While some people may think that user-generated content (UGC) can be the fast track to reaping the benefits of inbound marketing. It’s just simply not as straightforward as you might imagine. The main attraction to user-generated content is that your audience creates it. And typically takes the form of pictures of your product, videos, reviews, […]
Whether you’re a business looking to attract more leads with relevant and valuable content – or just someone who wants to start blogging for personal branding. Deciding what you’re going to focus on can be one of the most important (and trickiest) decisions that can make or break your blog. In how to protect your […]
In a marketplace crowded with others offering similar services, how do you set yourself apart from the crowd? Thought leaders are essentially recognized for their creative ideas and know-how on trends and topics affecting an industry. But more importantly, the credibility that they command can do wonders for your business. Although thought leadership is something […]
Coming up with ideas for new content can be tough. Especially when the need for it is immense and crucial to your inbound marketing. Nevertheless publishing a consistent stream of relevant content certainly gets you more publicity. Oftentimes leading to more inquiries and conversions. So, how can you make sure you never run out of […]
A major part of your inbound marketing will involve staying updated on all the recent news and developments in your industry. Most of your content you publish will be based on actual events, where you’ll be weighing in with your thoughts. As you probably already know, thought leadership is an effective way of establishing trust […]
Cuutio End User License Agreement
Cuutio is a trademark of Cuutio Software Ltd, Finland. Google and Google Analytics are registered trademarks of Google Inc.