Inbound Marketing Blog

First Steps With Cuutio: Getting Started With Visibility Analytics
After opening a new Cuutio account (start your free trial), you might be wondering “what now?” The first results should appear within minutes. Below I’ve

How to Investigate SEO Performance and Solve Content Related Issues
Websites are all about relevant content and, in business cases, their main job is to generate leads and more business. However, too often we land on

How To Use Visibility Insights In Content Marketing
Content marketing is one of the most effective ways to be heard in the wilderness we call the Internet. Quality content, such as blog articles, is

Search Engine Optimization in Affiliate Marketing
SEO or search engine optimization is important for all websites. However, the SEO campaign depends on the industry you are in and your target audience.

How To Write Quality Blog Posts That Grow Your Business
Practice, Practice, Practice. There’s just no other way. If you want to become good at something you need to put in the hours and do

How To Use Twitter To Network At Events
The beauty with Twitter is how open and accessible it is. But while we’ve grown accustomed to all the facebooking and tweeting, nothing really beats

4 Email Marketing Ideas To Keep You Top Of Mind
If you’re seriously interested in growing your business, you need to take a second look at your email marketing efforts. Last week I outlined three

3 Reasons Why Email Marketing Still Matters
While we find ourselves in a social media frenzy, with new social networks popping up everywhere and with their attempts to target niche audience. It’s

How To Expand Your Reach One Hashtag At A Time
“It’s a numbers game!” That’s something you’ll normally hear from sales professionals. It’s been said so often that it has become a cliche. But there

8 Key Metrics To Follow In Google Analytics
What gets measured gets improved. There’s a reason why data is a hot topic right now and it’s because data is a valuable source of

Top Google Reader Alternatives For Content Curation
This week saw the death of Google Reader, an RSS client to help you follow all your favorite blogs. The Internet was up in arms

Top 3 Reasons To Focus On Mobile For Inbound Marketing
Mobile devices have come a long way since the Nokia 3210. A calling, text messaging and playing Snake was enough to keep us happy back

What is SlideShare? The Inbound Marketer’s Secret Weapon
Everyone knows Facebook, Google+ and Twitter are the top social networks your business needs to be active. Especially when you’re looking to reach a large

3 Things Everyone Needs To Know About Keyword Research
Confused about which keywords to pick? We’ve got a simple guide to help you choose the best key keywords for your website. Keyword research is

Black Hat SEO: 7 Ways To Make Google Hate You
Last week we talked about how the new Penguin 2.0 update has set out to target web spam. However we didn’t go much into detail

What You Need To Know About Penguin 2.0
If there’s one thing that gets everyone’s blood boiling, it’s the amount of spam results search engines bring up. It can be a real time

How To Measure Your Social Media Reach
While a blog is your home base for all your inbound marketing – your social media presence represents all the outposts you set up online

6 Tools To Help Generate More Inbound Leads
Who could say no to more leads? I bet your business couldn’t! Inbound marketing is focused on reeling people in with amazing content. There’s also

How To Attract More Sales And Leads By Targeting 3 Types Of Search Queries
There’s a reason why the default homepage on most web browsers is Google. And that’s because your online session starts with a search query. A

How To Promote Your Website For Maximum Visibility
“Build it and they will come.” Well not so much when you’re online! Sorry to burst your bubble, but the reality is your website, in

An 8 Step Guide To Getting Started With LinkedIn
It’s a well established fact that LinkedIn is where people go to do business. You won’t see any cat posts or food picture on this